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Partnership with defacto relations

  • Location Erlangen / Köln / München
  • Employees 150
  • Founded 1989
  • Specialities Digital
  • Industry Consulting
  • Link

defacto realations - the industry compass in B2C-customer management

Their ambitious approach "Data-Insights-Optimized Business" forms the basis for a data and insight-based optimization of customer management - in programmatic advertising as well.

In cooperation with SAP XM, defacto realations enables data-based optimization of advertising  - allowing customer insights which can be directly used through SAP XM. Through the combination of the respective competencies of SAP XM and defacto realations, a unique solution is built. 

Please contact us if you have any question or need further information.

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